When a new season comes along, it’s easy to stockpile cheap finds to fill your wardrobe with the latest trends and essentials. After all, rebuilding your wardrobe is a lofty goal, so it’s natural to want to spend as little as possible to get the job done. But as a fashion editor who studies the market for a living, I find it imperative to right that misconception once and for all.
Despite what we’ve been engineered to believe, just because something is high quality doesn’t necessarily mean it’s exorbitantly expensive, and moreover, plenty of luxury brands also offer pieces, especially basics, at a lower price than their standard ready-to-wear. Sure, you might not get a tank top or T-shirt for under $15 like you could at a fast-fashion brand. But for less than $250, you can absolutely pick up the essentials for a new season—ones that will last for years to come, fit 1000x better, and feel lavish and expensive. Trust me. Spending a little more to build out a lifelong wardrobe will save you in the long run.